They're Not Just About Cheese

I blame it on the Swiss.  Some Swiss general said, "You know, I have a lot of stuff to carry around.  I need my knife for cutting my knotted shoelaces.  I need an incredibly small saw for cutting down incredibly small trees.  I need a screwdriver for putting together my cot from IKEA.  I need a nail file so I don't look all disheveled.  And I need a corkscrew for obvious reasons.  I have no intention of carrying all these things in my fanny pack!"  So, he ordered someone to develop a solution.  And now we have this fabulous invention.

As the years have gone by, we've all decided, "If the Swiss can do it, so can we!"

Our cars are not just modes of transportation.  They are concert halls, phones, purses, and (to some) a small apartment.

Our televisions are not just for watching sitcoms.  They have movies to rent, the internet, and music.

Our phones are not just for calling people.  They send texts, connect to the internet, carry our music, take pictures, and hold our games.

I realized that one of my favorite things about a coat I just bought is that it can also hold my iPod and has a hole for my earbuds to come through!

Why is the iPad so much more desirable than the Kindle?  Who wants to just read?!  If it can't hold my books, music, games, newspapers, and shopping list, then I don't want it!

How would you react if your best friend told you they had just purchased a word processor?  I know.  Me too.

So, let us raise a glass to the Swiss.  They were the first content aggregators.  Thanks for the iPad, general.